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Sawbones: Vicks

An illustration of two blue snakes twisting around a radius and ulna bone topped with a handsaw coming off either side to form a caduceus staff. The snake on the left is wearing a red dunce cap and the snake on the right is wearing a red graduation cap. The background is a pop art style red to blue fade. At the bottom of the image it says “Sawbones” with “A marital tour of misguided medicine” written below that.

Justin takes over Sawbones researching duties from Dr. Sydnee this week as he begins profiling the unsung heroes of business: Brands. In this inaugural attempt, he’ll present the story of Vicks and how the company’s VapoRub took over the world. Also: The puzzling truth about NyQuil’s name.

Music: “Medicines” by The Taxpayers

Listen Now:

Transcript available here